Inspire

Building Digital Brands

Wed 10 May 5 — 7pm

How do you build brand equity in a digitally led world? Duncan shares the Y+S path to digital maturity, a step by step guide.
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How do you build brand equity in a digitally-led world? The old world relied on advertising, in the new world that doesn't work any more. So what should you do? Duncan shares the Y+S path to digital maturity, a step by step guide that maps out how to get there in the new, digital world we live in, where the old rules don't apply anymore.

Speakers

For the last 6 years I've worked with my partner Ben Young, growing Young + Shand into one of New Zealand's leading Digital Agencies. Over this time we've grown a team of over 60 people, set up a joint venture development centre in India and got a software startup up and running in New York.
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